E-commerce Stores in Sweden
Verified within the last 90 days. Public preview of verified Sweden storefronts — sign up free to search the full segment.
Sweden is Klarna's home market — 2,554 verified Swedish stores in our index, and the BNPL penetration rate at checkout is higher than any comparable market we track. Platform mix: WooCommerce at 62%, followed by Shopify and Magento. Swedish merchants lean toward visual-first DTC playbooks, and storefronts skew bilingual: 87% primarily in Swedish, with English-language versions near-standard for any brand serving the Nordic region beyond Sweden. Cross-border shipping is baseline across the Nordics (0% advertise it), and 16% run multi-currency. Verticals lead with Fashion (0%) and Health & Beauty.
0% ship internationally · 16% multi-currency checkouts · 64% publish a business email
CMS breakdown
Which e-commerce engines Sweden stores run on.
- WooCommerce 62% 1,592
- Shopify 27% 698
- Magento 3% 81
- Other 7% 183
Vertical breakdown
The verticals Sweden stores concentrate in.
- Fashion 0% 7
- Health & Beauty 0% 7
- Jewelry 0% 6
- Other 99% 2,534
Language breakdown
Primary storefront language across Sweden stores.
- Swedish 87% 2,212
- English 10% 266
Sample stores in Sweden
Public preview of this segment
48 shown on this page · 2,554 total in segment
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Frequently asked questions about e-commerce in Sweden
How many Swedish e-commerce stores are in Veltima?
2,554 Swedish stores have been crawled and verified active within the last 90 days.
What platforms dominate Swedish e-commerce?
WooCommerce leads at 62%, with Shopify and Magento carrying secondary share.
Do Swedish stores use Klarna at checkout?
Klarna is Swedish in origin and has unusually high checkout penetration on Swedish stores — significantly higher than in any non-Nordic market.
Do Swedish stores serve the broader Nordic region?
0% advertise international shipping, commonly across Sweden, Norway, Denmark, and Finland. 16% run multi-currency checkouts.
How do I filter Swedish stores by vertical?
Sign up free and filter the 2,554 Swedish stores by CMS, niche, technology, and contact availability.
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