E-commerce Stores in Italy
Verified within the last 90 days. Public preview of verified Italy storefronts — sign up free to search the full segment.
Italy is fashion's historical gravity well, and it shows in the 15,660 verified Italian stores in our index: Home & Garden leads vertical distribution at 0% — the highest concentration of any market we track. Platform mix skews more legacy than in Northern Europe: WooCommerce at 88%, but Magento and PrestaShop hold meaningfully stronger share here than in Germany or the UK. Storefronts are overwhelmingly Italian-first (0% primarily in the local language), with English added for export-facing brands. Cross-border shipping within the EU is standard (0% advertise it), and 1% run multi-currency checkouts. The stack mix reflects the fashion bias: WordPress, WooCommerce, and Google Analytics lead detection.
0% ship internationally · 1% multi-currency checkouts · 69% publish a business email
CMS breakdown
Which e-commerce engines Italy stores run on.
- WooCommerce 88% 13,707
- Snipcart 6% 910
- PrestaShop 3% 531
- Other 3% 512
Vertical breakdown
The verticals Italy stores concentrate in.
- Home & Garden 0% 34
- Food & Beverage 0% 16
- Health & Beauty 0% 11
- Other 100% 15,599
Sample stores in Italy
Public preview of this segment
48 shown on this page · 15,660 total in segment
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Frequently asked questions about e-commerce in Italy
How many Italian e-commerce stores are in Veltima?
15,660 Italian stores have been crawled and verified active within the last 90 days.
Which vertical dominates Italian e-commerce?
Home & Garden at 0% — Italy has the highest fashion concentration of any market in our index.
What platforms do Italian stores use most?
WooCommerce at 88%, but Magento and PrestaShop carry noticeably more share here than in most other European markets.
Do Italian stores operate in English?
0% of storefronts are primarily in the local language; export-facing fashion brands typically add an English version.
How do I find Italian fashion stores by platform?
Sign up free and filter the 15,660 Italian stores by CMS, vertical, and technology — or browse the fashion segment for all markets.
Find e-commerce leads in Italy
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