E-commerce Stores in Sweden
Verified within the last 90 days. Public preview of verified Sweden storefronts — sign up free to search the full segment.
Sweden is Klarna's home market — 1,120 verified Swedish stores in our index, and the BNPL penetration rate at checkout is higher than any comparable market we track. Platform mix: WooCommerce at 81%, followed by Shopify and Magento. Swedish merchants lean toward visual-first DTC playbooks, and storefronts skew bilingual: 87% primarily in Swedish, with English-language versions near-standard for any brand serving the Nordic region beyond Sweden. Cross-border shipping is baseline across the Nordics (1% advertise it), and 9% run multi-currency. Verticals lead with Fashion (0%) and Jewelry.
1% ship internationally · 9% multi-currency checkouts · 67% publish a business email
CMS breakdown
Which e-commerce engines Sweden stores run on.
- WooCommerce 81% 906
- Shopify 9% 104
- Magento 3% 39
- Other 6% 71
Vertical breakdown
The verticals Sweden stores concentrate in.
- Fashion 0% 2
- Jewelry 0% 2
- Arts & Crafts 0% 2
- Other 99% 1,114
Language breakdown
Primary storefront language across Sweden stores.
- Swedish 87% 970
- English 9% 99
Sample stores in Sweden
Public preview of this segment
48 shown on this page · 1,120 total in segment
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Frequently asked questions about e-commerce in Sweden
How many Swedish e-commerce stores are in Veltima?
1,120 Swedish stores have been crawled and verified active within the last 90 days.
What platforms dominate Swedish e-commerce?
WooCommerce leads at 81%, with Shopify and Magento carrying secondary share.
Do Swedish stores use Klarna at checkout?
Klarna is Swedish in origin and has unusually high checkout penetration on Swedish stores — significantly higher than in any non-Nordic market.
Do Swedish stores serve the broader Nordic region?
1% advertise international shipping, commonly across Sweden, Norway, Denmark, and Finland. 9% run multi-currency checkouts.
How do I filter Swedish stores by vertical?
Sign up free and filter the 1,120 Swedish stores by CMS, niche, technology, and contact availability.
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