Stores Using Klarna
Verified e-commerce stores using Klarna, with platform mix, related tools, and sample store data. Verified within the last 90 days.
Klarna is the dominant BNPL option in European e-commerce — its presence is a direct read on whether a store serves EU markets and wants to reduce cart abandonment on mid-AOV purchases. 175 stores in our index offer Klarna, with noticeably stronger concentration in Italy (13%) and across Indonesia and Germany than US-centric BNPL tools like Affirm. 27% run PrestaShop; the merchant mix skews fashion, home goods, electronics, and any category where 4-installment AOV sits in the €50-€500 sweet spot. Common alternatives for stores evaluating BNPL options are Afterpay, Affirm, and PayPal.
Verified stores
175
Live in the last 90 days
Top platform
PrestaShop
27% of Klarna stores
Top country
Italy
22 stores
Top alternative
Afterpay
1 stores
Platform breakdown
Which e-commerce engines Klarna stores run on.
- PrestaShop 27% 48
- WooCommerce 26% 46
- Magento 7% 13
- Other 39% 68
Alternatives to Klarna
Tools in the same category that e-commerce stores use instead of Klarna.
Sample stores using Klarna
Verified within the last 90 days
48 shown · 175 total
Showing more stores using Klarna from this public segment preview.
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Frequently asked questions about Klarna
How many stores offer Klarna?
175 verified e-commerce stores integrate Klarna. 13% of them are based in Italy.
Is Klarna only for Europe?
No — Klarna operates in the US, UK, Canada, and Australia — but adoption density is noticeably higher in European markets, especially DACH and Nordics.
What are alternatives to Klarna?
Common BNPL alternatives on comparable stores include Afterpay (1 stores), Affirm (18), and PayPal (1,142).
What niches use Klarna most?
Fashion, home goods, consumer electronics, and furniture — mid-AOV categories where 4-installment payments reduce abandonment.
Is Klarna worth adding to a store?
Vendor-reported cart-abandonment improvements average 10-20% on AOV above ~€80. Real impact depends on market and category.
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